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HEAT oven to 350°F.
BEAT cake mix, dry pudding mix, water, eggs and oil with mixer on low speed 1 min. Beat on medium speed 4 min. Pour into greased and floured 12-cup fluted tube or 10-inch tube pan.
BAKE 50 to 55 min. or until toothpick inserted near center comes out clean. Cool in pan 5 min.; remove from pan to wire rack. Cool completely.
TRANSFER cake to plate. Drizzle with Semi-Sweet Chocolate Glaze; top with sprinkles. Let stand until glaze is firm. Decorate cake with crackers and straws as shown in photo.